Tech & Media

customer retention

Improving Customer Retention: How Startups Can Prevent Customer Churn

Customer churn is a term often used to describe the rate at which a business loses its customers after a certain period. Customer churn can be caused by many things, from loss of interest, monetary issues to a bad or unsatisfactory experience with a business. Fortunately, most of these things …

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eco friendly brand

Essential Pointers for Defining Your Brand’s Core Values

Core values can make or break your business. Here are some reasons they are crucial to the success of your brand: Core values influence, if not outright determine, your brand’s messaging, personality, and identity. They guide the narratives surrounding your brand and can help streamline your decision-making processes. Core values …

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medicines

Drug Formulation and Delivery amid the COVID-19 Pandemic

There’s no denying the impact of the COVID-19 pandemic on the lives of people worldwide. It has led to the loss of lives, compromised public health, and affected people’s livelihoods. When it comes to fighting off the COVID pandemic, there are three key aspects to focus on. The first is to prevent …

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Craig Newmark

Only on (Craigslist) New York! The Strangest Ads We’ve Found on Craigslist NYC

We’ve all heard the propaganda: New York is THE greatest city in the world (cue Hamilton chorus), a fact that is punctuated by pretty much any piece of media that is set in the five boroughs. And, sure, as a native of the city (Queens born and raised), I have …

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